Miniclip is a global leader in digital games with a mission of ‘unleashing the gamer in everyone’. Social and community management exposure.
#Miniclip 8 ball pool spreadsheet plus#
Past experience in global-based roles a plus.In-depth understanding of games, game mechanics and game monetisation.Familiarity with tracking tools and audience measurement tools.Knowledge or and experience with retention and monetisation marketing.In-depth knowledge of marketing communications.Past experience in a Project Management position or similar.Experience in creative or promotional copywriting.Excellent relationship management skills.Excellent communication skills, both written and verbal.The following skills are essential for the role: Capable of motivating others under situations of stress.Able to encourage and recognize the valuable contributions of others.Critical eye towards marketing design and messaging.Eager to suggest new ideas and take the lead on projects.Business Savvy and effective communicator.+4 years experience in marketing communications with some project management in the mix.The following characteristics are essential for the role: Regularly provide reports and analyses and present results to wider teams and occasionally executives.Use data-driven insights to find ways to increase performance through targeting and segmentation.
Deconstruct the game and find business opportunities that can be supported by CRM campaigns. Ensure all stakeholders are informed of upcoming CRM initiatives and that they are documented in platforms relevant to the process. Work closely with the Art and Development Teams in the execution of the plans, providing regular feedback and assistance with any questions or concerns. Create specifications for consumer marketing campaigns, whenever needed, keeping game economy and monetization models in mind. Ensure all campaigns deployed to live feature engaging marketing messaging that is consistent across channels. Plan for and identify potential risks and plan risk mitigation strategies. Be responsible for overseeing the production lifecycle and ensuring the timely provision of deliverables. Define and manage the scope of the CRM campaigns planning. You’ll need to be comfortable with data, be able to work comfortably in sheets or excel, human-level data manipulation, and be able to read and interpret data sets and graphs and share thoughts, insights and hypotheses. You’ll need to have a good creative eye, be able to write decent creative and promotional copy, and be able to build clear art briefs and clear technical specifications. You will manage the coordination between different teams and the production of the necessary deliverables for your campaigns and initiatives. You’ll need to work closely with Game Producers to help define the targets and priorities for consumer marketing campaigns, focusing on retention and monetisation initiatives. You will have to be accurate, with a high attention to detail, be highly organized, and be personable (you’ll be dealing with loads of different teams to get things done). You will be responsible for assuring the planning and execution of CRM and Lifecycle communications for the company’s major titles, managing the process from conception to execution. We need you to be on your game, but also in the game, living and breathing the game and it’s features and economy and brand and story, and looking at every output, from a push note to a pop up, as an opportunity to let that game story flow a little more, engage our players a little more, and monetise, of course, a little more.Īdded to this we’re needing someone comfortable with numbers, not a number ninja, but also not afraid of the spreadsheet and to be able to read, write and speak to data in a human, every-day-way, to ask questions, build hypothesis and help the wider team get behind the game, and help us all dig into the game to make it better and more awesome. 
We’re seeking someone with an unconventional side, have the ability to think outside the box, find new creative solutions to workflow problems in one breadth and find the exact right creative copy writing call-to-action for that in-game pop up in the next. We need an organiser, a planner, and an attention-to-detail-checker. Marketing Comms Specialist with a creative mind, a good project management foundation, and a passion for gaming.ĭo you like working on a diverse set of projects? Do you enjoy creating campaigns, then working with a team to bring those to life? Do like to get stuck from writing copy and briefs, to creating a games monetisation and retention strategies? Do you enjoy planning and executing communications strategies, from inside a game, to its communities and beyond?
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